SIGNAL TESTING • WEBSITE • (RE)BRANDING • (RE)PACKAGING • GROWTH • COMMUNITY
Faraz and Derek started their business in Canada and they were doing very well! They had just launched in the US and they were having a hard time gaining traction. The Canadian and US market proved to be very different and so our team conducted our research methodology which led us to do a large rebrand + relaunch of the business.
WHAT WE DID
- Research methodology
- Business audit + survey to current audience
- Rebrand strategy
- Photoshoot management
- Website refresh
- 6 months of Meta ads, email marketing + community management
- Blog creation + blog post writing
- Packaging redesign + insert/pamphlet creation
🔥 Created a brand that still maintained the trust and brand equity that the founders had built for the past 3 years but was more modern, young and stood out on shelf.
🔥 Improved website conversion by 2%
🔥 Increased engagement of current users via community, survey and email marketing.