NO RECEPTION CLUB

CROWDFUNDING TRANSITION • SIGNAL TESTING • BETA GROUP COMMUNITY
• BRANDING & WEBSITE RECOMMENDATIONS

SUMMARY

After raising funds on IndieGoGo, founders Daniel and Gemma swiftly transitioned to their own website and sought to maintain their momentum through paid ads on Meta. To achieve this goal, they teamed up with Launch Pop, who aided them in identifying their most effective audiences, creatives, and copy. Additionally, Launch Pop facilitated the activation of a community interested in both parenting and travel, which generated sales and provided benefits for future product launches.

WHAT WE DID

Research methodology to discover + test different product concepts, product benefits
Lead generation
Beta community
Branding Recommendations

RESULTS

🔥1.9K Active Members
🔥Getaway Bags Sold Out